What is Virtual Merchandiser and how can it be helpful for Magento 2?

Introduction

Visual Merchandiser can be defined as a tool that allows online businesses to position their products in an efficient manner. This is an innovative option that reduces the load of the management and allows them to set up their products and categories in the desired manner with less hassle. The extension is a valuable choice as it eventually improves the shape of the website and attracts more customers to it. It includes multiple options, such as the Visual Mode, which allows the products to be displayed in different grids making it more presentable. 

Why use Virtual Merchandiser?

Magneto 2 page builders who have created their very own page for the purpose of online business have found several problems in managing it. Since there are a lot of products that they had to deal with, applying individual numbers to each products can at time be a touch difficult to manage. It becomes very difficult and time consuming for the management to assign a product code to each product and arrange them in a synchronized manner. Hence, Visual Merchandiser extension has come to their aid. Through this amazing extension, businesses are now able to display their entire inventory in a single window without making it unpleasant.

How can Virtual Merchandiser make life easier for the customers?

It has an integrated search option which helps the consumers in finding their desired products alongside their categories within seconds. In addition to this, the customers can also view the relevant stock available, the prices, and all the other features of the products separately. This is a huge relief for the management as well as they will not have to go through the hassle of managing data on a regular basis. One of the top features of this extension is that you have the option to categorize your top products separately. This makes the website more catchy and appealing for the consumers. 

How can you change the product positioning in Magento 2?

Alongside various visual enhancements that help you make your website look more appealing, there are a number of different features that you can add to your Magento 2 via Virtual Merchandiser. A very important factor in your website will be the positioning of your product. The customers do not have enough time to search through your entire website in search for the ideal product. Hence, it is important that you position your product in the correct place that makes it easier for consumers to notice. There are 2 strategies that the business can use for positioning of the product;

1. Drag and drop: There is a small button available on the top left hand corner of the product grid that offers the drag and drop option. You can use this option to lift the product from its place,  drag it, and drop it to your preferred place. 
2. Setting the position value: There is a position field assigned to each product tile. When you drag and drop the product, it changes automatically. However, you can also do this manually by changing the position number on you own. Just enter the desired number in the position box and it will change the position of your product.